Southwest Florida College

Re: Letter of Recommendation

To Whom It May Concern:

Southwest Florida College has previously used mixed media marketing using standard 8 ½ x 11 print and delivers. However, after meeting Mitch Talenfeld of the Marketing and Design Team, Custom Cuts Printing we decided to give them a try.

Along with the first drop of custom cut advertising we also used the same amount of the regular 8 ½ x 11 print and delivers as we have done in the past. We were being cautious and preferred to further explore our options without putting all of our eggs into one basket. We used this time to analyze the results and lead response. After realizing that we were getting a 30% increase in Print and Deliver lead flow we chose to increase our production with Custom Cuts and presently are doing 100% of our print and delivers through Custom Cuts Printing.

During the time that SWFC has been working with Custom Cuts we have dealt with only outstanding customer service, knowledgeable staff and an eagerness to assist our college in succeeding in our marketing plan. It has been obvious that the staff possesses creative talents in producing their eye-catching designs.

As reflected in our most recent advertisements, "Get on the Fast Track to Career Success", SWFC and I believe that Custom Cuts has done an excellent job by putting us on the Career Fast Track with Prospective Students.

Southwest Florida College and I give our personal thanks to Mitch, Barrie and all the Custom Cuts support staff.

Sincerely,

Richard Ashley Executive Vice President Corporate Officer

Southwest Florida College